Recently, I talked with small business owners about websites, technology, Twitter, Facebook and more.

Key highlights included…

• Gotta have a website!
• Be professional and use an email address @your-domain-name.com
• Forge3 uses GoDaddy private registrations for domain name purchases
• Twitter is a great tool to see what’s happening in your industry, and to stay in touch with the customer
• If you’re unsure about exposing your personal Facebook account to the world, create a fan page
• Twitter is all about listening, and then promoting yourself – in that order
• Transparency is good – and is becoming expected
• Go with your gut
• FarmVille is annoying, and Facebook is responding
• If you’re on a budget, at least have a single-page website
• Press releases are old school – Facebook, blogs and Twitter are now
• The Internet makes referrals easier and more effective
• Tell people YOUR story
• Go where your audience is

Have a question or comment? Let me know what you think.

A special thanks to Jeff Berdahl from Berdahl & Company, P.C. and Lehigh’s Small Business Development Center for hosting the event.

Stay tuned for videos of future events.

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